Advantages of Integrating Social Sign-In in Neostore Registration Forms

Overview

Neostore offers a streamlined solution for users to create or retrieve their accounts using social media authentication through Apple or Google sign-in.
This method allows us to gather essential user information, such as first name, last name, and email address, directly from these providers, simplifying customer account creation and ensuring efficient verification within your CRM.

How It Works

Social media authentication serves as an ‘account challenger’ in Neostore, ensuring user identity verification and providing seamless access to customer accounts.
Here’s how it works:

1. User Authentication: When a user signs in with Apple or Google, we retrieve their first name, last name, and email address.
2. Account Verification: For existing customers, we cross-check the email address used during sign-in with the email addresses stored in your CRM.
3. Instant Access: If a match is found, the customer’s information is displayed instantly, bypassing other verification methods like email verification.
   This process not only enhances the user experience by reducing the steps required for account creation or retrieval but also ensures the secure and accurate management of customer information.

Key Features

• Simplified Account Creation: By retrieving user information directly from Apple or Google, the account creation process is significantly streamlined.
• Password-Free Accounts: Customer accounts in Neostore are stored in our CRM without the need for passwords, relying instead on the secure authentication provided by Apple or Google.
• Efficient Identity Verification: Matching the email address with existing records in your CRM reduces the need for additional verification steps, providing a smoother user experience.

Apple Sign-In Specifics

First Sign-In: Apple provides all necessary information (first name, last name, and email) during the initial sign-in attempt with each Apple account.
Subsequent Sign-Ins: For repeated sign-ins with the same Apple account, only the email address is retrievable.

Potential Drawbacks
‘Hide My Email’ Feature: Apple’s ‘Hide My Email’ feature can create a tokenized email address, which may result in duplicate customer records if the tokenized email differs from the initially used one. Additionally, specific configurations are required to communicate with these tokenized email addresses.

For more details, refer to the guide on Communicating Using the Private Email Relay Service.

Benefits Summary

Integrating social media authentication via Apple and Google sign-in offers several advantages:

• Simplified User Onboarding: Direct retrieval of user information from trusted providers streamlines the account creation process.
• Secure Account Management: Neostore stores customer accounts without passwords, relying on secure social media authentication.
• Enhanced User Experience: Efficient identity verification and reduced verification steps provide a seamless user experience.
• Awareness of Apple-Specific Features: Understanding the limitations and configurations related to Apple’s ‘Hide My Email’ feature ensures better management of customer records.

By leveraging the power of social media authentication, Neostore enhances the efficiency and security of user account management, providing a smooth and user-friendly experience.