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Why deploy the neostore connector with SFMC?
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Enhance your marketing campaigns with the strategic collaboration between Neostore.cloud and Salesforce Marketing Cloud.
This partnership will bring a touch of modernity and dynamism to your campaigns while simplifying their management!
Benefits
- Unmatched Customer Experience: Provide your customers with instant access to their accounts, loyalty cards, or tickets from their smartphones, ensuring a seamless and memorable experience.
- Modern Engagement Channel: Integrate a modern and exclusive engagement channel into your marketing campaigns, allowing direct interactions within wallets to create memorable moments at every stage of the customer journey.
- Centralized Marketing Campaigns: Simplify campaign management by controlling everything from a single platform, avoiding the duplication of efforts across different tools.
How It Works
- Integrate Neostore Links: Embed Neostore links in your email and SMS templates to encourage users to download passes to their preferred mobile wallets.
- Synchronize Installed Passes: Sync installed passes with Data Extensions to refine your marketing segments.
- Automate Updates and Push Notifications: Use the “Neostore Push Update” action in Salesforce Marketing Cloud’s Journey Builder to automate pass updates and send push notifications to your users.
These notifications can include birthday surprises, web and retail transaction tracking, promotional offers, and loyalty benefits.